- 29 April 2020
British Cycling has today unveiled a new microsite – HSBC UK Let’s Ride Local – to provide support, encouragement and activity ideas for families cycling during the lockdown.
The resource has been developed in response to an increase in the number of families cycling together since the Government introduced its social distancing measures at the end of March, with data from Sport England showing that 18% of those who are currently cycling are doing so with children in their household. Figures released by Cycling Scotland earlier this month also highlighted an increase in cycling levels across Scotland.
Ahead of the launch of the new site, British Cycling Chief Executive Julie Harrington said:
“It’s always wonderful to see families out riding their bikes together, and with the recent warm weather and quieter roads we know that many more are being inspired to do the same. Through our fun activities and practical tips we wanted to make family riding as enjoyable, seamless and memorable as possible, especially for those giving it a go for the first time.
“While the current enthusiasm for bike riding is encouraging, we are acutely aware that a surge in the number of vehicles on the road post-lockdown will inevitably see many bikes packed away in sheds just as quickly as they’ve been taken out. At British Cycling we are working hard to ensure that as we emerge from this period, we learn the lessons of the past and bring about a healthier, happier and greener future.”
Luke Harper, Head of British Cycling Partnership at HSBC UK, said:
“Cycling is a great way to keep your body and mind active, and under the current measures this is more important than ever before. Through HSBC UK Let’s Ride Local we want to help people to enjoy their local area by bike right from their doorstep, and hopefully keep them exploring long into the future.”
Find out more at www.letsridelocal.co.uk, and share your rides with us using #LetsRideLocal.